Vela Community

THE REQUEST

A Sensorial Experience

To keep the Vela brand out of the typical cannabis market and positions them as the premiere dispensary.

User Experience / Design / Development / CMS

HOW WE DID IT

A Unique Menu, Community Focus and Spectrum

We didn't prefer any product menu system that existed, including Leafly.  We hit the drawing board and concepted a new menu system that solved problems we identified.  During the conceptual phases of this project we also made sure to place emphasis on the community aspect.  This includes a calendar, blog, and maker profile sections.  Finally, we matched the in store Spectrum experience.  Vela took a different approach when it comes to education.  They wanted to make the different types of product easy to understand, especially for first time users.  Their Spectrum is a simple way for customers to choose the best product for themselves.

REASONS TO CELEBRATE

Digital Retail Experience

Vela currently uses our menu system on multiple iPad devices around the store.  These devices display their website, giving customers instant access to their menu, upcoming events, and a digital spectrum.  We've been told that customers are enthusiastic about the menu system every day.

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EXTRAORDINARY WORK FROM

Seattle, Washington